Press Details

Jet Airways and Eastern Bank Limited launch Bangladesh's first airline co-brand credit card, powered by VISA

First airline co-brand credit card in Bangladesh; Jet Airways first, outside India

Mumbai May 08, 2016: Jet Airways, India’s premier international airline along with Eastern Bank Ltd. today announced the launch of the all new 'Jet Airways Eastern Bank Limited Visa Platinum Credit Card' in Bangladesh. This card is Bangladesh's first airline co-brand credit card, and on card issuance, the cardholder is automatically enrolled into JetPrivilege, an internationally acclaimed loyalty and rewards programme and the frequent flyer programme of Jet Airways.

The Jet Airways EBL Visa Platinum credit card is tailored for meeting the travelling and lifestyle needs of frequent flyers and will allow them to accumulate JPMiles on their credit card spends, which can be later redeemed for free award tickets on Jet Airways, Etihad Airways and JetPrivilege’s 20+ airline programme partners.

The card will be offered on the Visa network platform allowing cardholders to access benefits and privileges across the world.

Few of the benefits the Jet Airways EBL Visa Platinum credit card offers to the cardholder are:

  • 2,500 JPMiles on the first swipe of the card within 40 days of card activation
  • Potential of earning up to 5,000 JPMiles as Bonus in the first 3 months of card activation
  • Earn rate of 3 JPMiles on every BDT 200 spent on domestic transactions and 2 JPMiles on every $1 spent on international transactions
  • Complimentary Dhaka-Kolkata-Dhaka Jet Airways economy class ticket as an enrolment gift
  • 5% discount on air tickets booked through on flights originating in Bangladesh
  • Priority Check-in at select airports for all Jet Airways flights
  • Upto 60% discount on 125+ discount partners across Bangladesh
  • Free access to Eastern Bank Limited SKYLOUNGE at Hazrat Shahjalal International Airport

Gaurang Shetty, Whole time Director, Jet Airways, said, "The new Jet Airways Eastern Bank Co-Brand Credit Card is yet another step by Jet Airways towards creating a world class consumer experience with the launch of a product that appeals to the needs of the discerning frequent traveller. This joint initiative with Eastern Bank is another unique travel option aimed at making air travel more economical, and cost-effective for family travel. The new card brings together Eastern Bank's expertise in credit cards and affluent banking with Jet Airways' strength in service excellence with a wide network to provide customers with an innovative card that will reward them with benefits at home and when travelling abroad."

Manish Dureja, Managing Director, JetPrivilege Pvt. Ltd said, "We are delighted to work in partnership with Eastern Bank Limited to launch Bangladesh's first travel co-brand credit card. Through this collaboration, we will be able to offer our JetPrivilege members based in Bangladesh, a credit card which will provide real value to their travel experiences. Harnessing the advantages of Jet Airways' extensive network and Eastern Bank Limited's financial expertise, JetPrivilege members in Bangladesh will now have access to an innovative product that will reward them with benefits at both home and when travelling abroad."

"Eastern Bank is proud to be the first bank in Bangladesh to launch an airline co-brand credit card with Jet Airways, a renowned international airline. This partnership will offer our customers the benefits of being part of JetPrivilege, one of the most widely used loyalty and reward programs in South East Asia", said Ali Reza Iftekhar, Managing Director and CEO of the EBL Bank.

Mr. T.R. Ramachandran, Group Country Manager, Visa India and South Asia, said, "We are proud to partner with Eastern Bank and Jet Airways to launch Bangladesh's first co-branded airline credit card. Visa, is the market leader in Bangladesh offering unparalleled benefits to its cardholders and it is our constant endeavour to enable migration from cash to electronic payment solutions, ensuring every transaction is faster, convenient and secure."

"The Jet Airways EBL Visa Platinum credit card is another feather in our cap. This product will add significant value for both the cardholders and bank", said Nazeem A. Choudhury, head of consumer banking of EBL.

About Jet Airways

Jet Airways is India's premiere international airline operating flights to 68 destinations, including 48 in India and 20 across the world. Jet Airways' robust domestic network in India spans the length and breadth of the country covering metro cities, state capitals and emerging destinations. Beyond India, Jet Airways operates flights to key international destinations in South East Asia, South Asia, Middle East, Europe and North America.

The Jet Airways Group currently operates a fleet of 116 aircraft, comprising Boeing 777-300 ERs, Airbus A330-200/300, Next Generation Boeing 737s and ATR 72-500/600s. With an average age of 6.91 years, this is one of the youngest fleets in the region.

Jet Airways together with airberlin, Air Serbia, Air Seychelles, Alitalia, Etihad Airways, Etihad Regional operated by Darwin Airline, and NIKI, participates in Etihad Airways Partners, which brings together like-minded airlines to offer customers more choice through improved networks and schedules and enhanced frequent flyer benefits.

About Jet Privilege Private Ltd

Jet Privilege Private Limited is a specialised loyalty and rewards management company, a joint venture between Jet Airways and Etihad Airways, established to develop, manage, operate and market JetPrivilege – an internationally acclaimed, award winning loyalty and rewards programme. JetPrivilege, the proud recipient of the prestigious Freddie Award in 2013 and 'Best Loyalty Program in Service Sector' in the 9th Loyalty Summit Awards in 2016, continues to be the Frequent Flyer programme of Jet Airways, offering exclusive privileges to members when they travel on Jet Airways and any of its partner airlines. The programme offers the unique benefit of accelerating JPMiles accumulation through use of co-brand credit and debit cards, book & stay across domestic and international hotel partners, and carry out transactions with any of the 150+ programme partners from different industries like retail, telecom, lifestyle, dining, entertainment to name a few. JPMiles can be redeemed for Award flights to over 1,000 destinations across the world.

About Eastern Bank Limited

With a vision to become the bank of choice and to be the most valuable financial brand in Bangladesh, Eastern Bank Ltd. (EBL) began its journey in 1992. Over the years, EBL has established itself as a leading private commercial bank in the country with undisputed leadership in Corporate Banking and a strong Consumer and SME growth engines. EBL's ambition is to be the number one financial services provider, creating lasting value for its clientele, shareholder, employees and above all for the community it operates in. EBL has almost all banking products in its repertoire. The product basket is rich in content featuring different types of Savings and Current Accounts, Personal Loans, Debit Cards, Credit Cards, Pre-paid Cards, Internet Banking, Corporate Banking, SME Banking, Investment Banking, Treasury & Syndication services. The customers are served through a network of 81 Branches, 200+ EBL365s countrywide. Detail on EBL can be found at

About Visa

Visa is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world’s most advanced processing networks — VisaNet — that is capable of handling more than 65,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products.


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